Logitech Banner Advertising, Commercial
Character animation, Flash animation, Copywriting, Illustration
To celebrate the redesign of one of their top-selling cameras, Logitech wanted very eye-catching banner ads that showed off the new look a very personable device with "feet," a visor, and a big grin.
One of the biggest challenge was creating a rich animation while keeping the file size under the 20k benchmark. This meant hours of reducing graphics and trying various tricks to ensure that it would download fast. Read on for more....